After doing events and selling products and services for the last 5 years. I have created a small breakdown of what I see in peoples buying habits based on product price when compared to people interest and attendance
Free services/products
100 RSVP/ interested
17.5 show up
$20 -$50 services/products
50 RSVP/ interested
25 show up
$100+ services/products
20 RSVP/ interested
19 show up
So after collecting this data. I’ve came up with a hypothesis:
“People say they want free but most don’t value free. People value high cost, exclusive, and luxury priced products and services “
To test this hypothesis for the next 12 months AIN’T NO FREEBIES.
What do you think the results will be?